Facebook and Instagram ads built to convert, not just to collect likes.
Your audience spends hours a day on Facebook and Instagram — Meta Ads reach them precisely in those moments, without relying on organic reach alone. Vivid Vision manages Meta Ads campaigns from targeting to visual creative to retargeting, with a clear focus on measurable results rather than surface-level engagement metrics.
The Challenge
Facebook and Instagram ad campaigns run without proper structure often target too broadly, rely on one piece of creative for too long without testing, and ignore retargeting the visitors who came to the site but didn't buy. The result is ad spend that generates engagement without actually converting into customers.
Key Benefits
Precise targeting that reaches your actual audience, not just a broad demographic guess.
Retargeting campaigns that bring back visitors who showed interest but didn't convert.
Creative tested and refreshed regularly, instead of one ad running until it stops working.
Reporting focused on conversions and cost-per-result, not just reach and impressions.
What You Get
Our Process
- 01
Account Audit & Audience Research
Reviewing any existing Meta Ads activity and researching who your real target audience is.
- 02
Campaign & Creative Build
Structuring campaigns and producing ad creative suited to Facebook and Instagram formats.
- 03
Launch & Pixel Setup
Going live with the Meta Pixel and conversion events configured for accurate tracking.
- 04
Ongoing Testing & Retargeting
Testing creative and audiences continuously, and layering in retargeting as data builds up.
Tools & Platforms
Why Choose Vivid Vision
Specialist focus on Meta specifically — Facebook and Instagram — not generic management
A clear line between this paid service and our organic Social Media Marketing service
Continuous creative testing instead of one static ad
Focus on real conversions, not just surface-level engagement metrics
Frequently Asked Questions
What's the difference between this and your Social Media Marketing service?
Social Media Marketing covers organic content, posting and community management. This service is specifically about paid Facebook and Instagram advertising — they work well together, but they're different disciplines.
Do you create the ad creative, or do we need to provide it?
We typically handle ad creative direction and copywriting as part of the service, though we're also happy to work with brand assets you already have.
What is retargeting, and do I need it?
Retargeting shows ads specifically to people who already visited your website or engaged with your content — it typically converts at a higher rate than cold audiences, and we recommend it once there's enough traffic to build an audience from.
Can you manage Google Ads alongside Meta Ads?
Yes — see our dedicated Google Ads Management service, or our PPC Advertising page for a combined strategy across both channels.
Related Services
Ready to grow with Vivid Vision?
Specialist Facebook and Instagram paid advertising management — targeting, creative and retargeting built for conversion.